Does your bar blender gather dust from November through April, only to roar back to life when it’s margarita season? This winter, put the blender back to work by mixing some frozen drinks that will invigorate your cocktail program. The secret to selling frozen drinks in winter is simple: Channel customers’ seasonal moods. We’ll tell you how.
But first, remember the basics of successful drink blending: Always put liquid ingredients in the jar first. Follow by adding solid ingredients such as fruit and ice. And for a consistent blend every time, invest in a powerful, commercial-quality bar blender.
