The fresh-juice market never stops evolving. What was popular five years ago (detox cleanses, charcoal) has become less so. Customers chase ever more novel flavors: pomelo and yuzu, hyssop and beetroot. Around the world, trends flare and either catch fire or fade.
But one thing’s for sure: Customers are still thirsty for fresh juice. Here's a look at three major juicing trends that will shape the market in 2020 and beyond.